Wolves players joined forces with Birmingham Midshires last week to help launch a major campaign to encourage children in the West Midlands to adopt healthy lifestyles.

The official launch of the Healthy Living Campaign took placeat Birmingham Midshires' headquarters, at Pendeford Business Park.

Healthy Living is the first campaign to kick off a new programme called Figuring It Out With Football which has been set up by Wolves in the Community and Birmingham Midshires.

Figuring It Out With Football will introduce a new campaign every six months tackling serious issues amongst children and teenagers including hot topics such as healthy eating, racism and bullying.

Wolves' Rob Edwards and Carl Cort attended the launch to help champion healthy eating and joined BM colleagues for a healthy lunch which consisted of roasted Mediterranean ciabatta lemon chicken, warm mozzarella, cherry tomatoes and basil skewers and fresh fruit platters.

Year 4 children from Woden Primary School, in Springfield Road, Wolverhampton, also attended the launch and joined Rob and Carl for a special meal on the day.

Wolves' defender Rob Edwards said: "It's a fantastic campaign to have started up. I can't think of anything more important at the moment than health issues amongst kids. Whatever Wolves can do to help promote the scheme, we will be definitely doing. "

The school children were involved in a competition to draw pictures of their favourite healthy food and entries were judged by the visiting Wolves players. The winner was Neelan Mandairand she received a signed Wolves football.

Neelan Mandairsaid:" We had such a fun day. It was really good to sit down with the players and talk about food that is good for you and how important it is to eat lots of fruit."

Speaking at the launch, head of savings operations Jason Robinson, said the company wanted to devise a credible scheme which gave something back to the community.

"Figuring It Out With Football has been set up by Birmingham Midshires and is supported by Wolves in the Community. The initiative aims to tackle serious issues facing children and teenagers in the area, such as healthy eating, bullying and racism.

"By working closely with Wolves, we are hoping to grab the attention of youngsters in the region and increase their awareness of these important issues.

"We wanted to put something back into the community and provide children with workable solutions to help guide them in the right direction," he added.

Other initiatives taking place during the six-month campaign includehealthy eating workshops, daily dietary details from Wolves player Rob Edwardsand Wolves soccer schools for local children.